What originally started as a small idea in our office quickly developed into a very special campaign: We were able to equip several large children’s homes in Essen with our BSFK World Cup shirts.

The idea behind it is simple: With these shirts, we want to give children and young people not only joy at the World Cup, but above all a feeling of belonging, community and solidarity.

It’s all about sharing the excitement, celebrating together, and being part of something bigger together.

Special thanks go to TDM Werbung, who made it possible to produce the shirts on time despite the short lead time. We would also like to sincerely thank our sponsors and supporters: the Naketano Foundation, FitX, the JHK Group, KSL3 Tax Consultants, and Edeka Abaza. Their commitment made this project for the children and young people possible.

Thank you all for giving children and young people unforgettable moments together with us.